Analysts believe that the technology industry is an industry that is constantly evolving and to meet the demands of a society that has become more technologically dependent. New and innovative technology will be the facilitator that helps build companies—improve their efficiency—and reduce their costs of operation. Analysts are predicting slow and modest growth within the hardware technology industry. According to S&P’s Computer Hardware survey, PC shipment sales are expected to grow 8% from 2009-2014. Analysts forecast rapid growth and competition in tablets (like the Ipad tablet). The article sights significant growth in tablet sales because consumers value portability. Analysts believe that Apple stock is a great buy because of their rising shipments and sales of their Ipad 2. Their first Ipad generated 2.2 billion dollars in sales alone through April-June 2010. Another company stock that is considered a buy would have to be software giant Microsoft. Microsoft has managed to remain top dog of the packaged software industry. They control 17.67% of the market share, which is almost double to that of IBM’s market share. Microsoft also saw a 7% increase in revenue in 2010, which totaled their revenue to 62 billion dollars. (S&P 8)
STANDARD & POOR’S
Industry Surveys Computers: Hardware
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